Allison King

As URAC’s director of marketing and communications, Allison King thoroughly enjoys applying her content marketing know-how at URAC. Originally embarking on a career in newspapers, Allison went into marketing more than 20 years ago. Most of her career has been in the B2B healthcare publishing industry. In addition to her bachelor’s degree in journalism, she has two master’s degrees – an MBA and M.S. in Management. She enjoys riding and dressage lessons on the weekends, yoga, and weight lifting.

Recent Posts

Telemed Leadership Forum 2018 Delivers Valuable Sessions and Networking Opportunities

By Allison King on 4/11/18 10:47 AM

 

URAC's first Telemed Leadership Forum attracted 100 attendees from hospitals and health systems, provider groups and telehealth providers. We had two keynote speakers on the first day: Dr. James "Butch" Rosser, a practicing physician and telemedicine pioneer, and Dr. Kevin Galpin, executive director of telehealth services for the Veterans Health Administration.

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URAC Live Streams Accreditation Workshops

By Allison King on 3/8/18 10:03 AM

For the first time ever, URAC live streamed the accreditation standards workshops. We held all four workshops on March 1 and 2 at the Renaissance Washington, DC.

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URAC's New Website Launches This Week

By Allison King on 2/13/18 1:14 PM

You're looking at the new home page hero image for the URAC website. After some finishing touches and a sneak peek for the Board of Directors on February 15, URAC's new website will go live. The completely re-imagined website is designed with the concept of content marketing in mind -- providing valuable, relevant and consistent content that attracts and engages audiences, drives customer action and generates leads for sales.

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Marketing Launches for First Quarter 2018

By Allison King on 1/10/18 1:58 PM

There goes 2017 already. And we've hit the ground running in first few days of 2018. From getting ready for the launch of the new website to ramping up promotions the big telehealth event and producing new content offers, we have a busy first quarter planned. Here's a summary:  

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New Video Provides Overview of URAC and the Accreditation Process

By Allison King on 11/10/17 2:50 PM

If you've wondered about how URAC develops standards or what goes into the accreditation process, this 22 minute video will give you the answers. Plus, you can easily share the link with prospects and clients.

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No Break in Content Marketing — It's Full Steam Ahead for the Final Quarter

By Allison King on 10/3/17 11:44 AM

As we head into the final quarter of the year, we’re still full steam ahead with our content marketing strategy.  Content marketing includes not only articles for The URAC Report and social media posts, but also Industry Insight Reports, webinars, and in-person events. 

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AAMCN  Appoints Bonnie Zickgraf to its Board of Directors

By Allison King on 10/3/17 11:38 AM


It hasn't been officially announced yet. The American Association of Managed Care Nurses (AAMCN) has just informed Bonnie Zickgraf that she won the Board of Directors election.

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January Accreditation Numbers


New: 25
Reaccreditation: 16
Certification: 1
Provisional: 1
Conditional: 3

 

February Birthdays


Troy Reese: 2/6
Bryan McGann: 2/12
Laura Wood: 2/20
Greg McCray: 2/24
Rachel Kelly-Brown: 2/25
Armin Ahmetovic: 2/25
Christine Tao: 2/26
Nicole Haggins: 2/27

 

February Anniversaries


Bonnie Zickgraf – 12 years
Laura Higginbotham – 9 years
Sarata Kabore – 5 years
Brittany McCullough – 2 years
Kurt Acker – 2 years
Nick Peters – 2 years
Shawn Griffin – 1 year