NBC4 Airs URAC’s First TV Ad

By Che Parker on 2/1/17 2:00 PM

URAC’s first 30-second television advertisement, which features URAC Telehealth Accreditation, aired on NBC4 on Tuesday, January 31, in the Washington, DC, area.

The commercial, which will run through March 30, is part of a year-long NBC4 Washington partnership. With the objectives of elevating URAC brand awareness, communicating the value of accreditation, and positioning URAC as a thought leader, this engagement also includes social media, branded content creation, and a second ad to run from October through December.

You can view our telehealth ad on URAC’s Vimeo page.

Written by Che Parker

Che Parker, M.A., is vice president of sales and marketing at URAC. His 20 years of public relations, brand strategy and communications experience in healthcare includes positions at Kaiser Permanente, Geisinger Health System, Inova Health System and Suburban Hospital. Che is also the author of three fiction books.

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