URAC’s sales team recently spent a few days at the American Medical Group Association’s (AMGA) Annual Conference in Dallas, TX. We got the opportunity to chat with physicians, administrators and others about URAC’s unique offerings in the provider space. 

In addition to the booth space, we ran this half-page ad (show above) in the AMGA's Group Practice Journal and used this same image for a conference bag insert. It was a productive event and we’ll continue to explore opportunities to engage with the AMGA.

Coming up, look for URAC to have a presence at two key industry events: The American Telemedicine Association (ATA) Annual Conference in Orlando, FL, and the Asembia Specialty Pharmacy Annual Conference in Las Vegas, NV.

At the ATA conference, URAC is partnering with Telemedicine Magazine to host a gathering of industry leaders. At Asembia, sales staff will be at URAC's booth in the exhibit hall. Plus, Kylanne Green and Heather Bonome are both speakers.  

These events are essential for URAC’s positioning, not only for brand awareness, but also for sales lead generation. The word is out: unlike other accreditors, URAC’s accreditation process is not just checking a box, our process makes organizations better. The sales team and our subject matter experts are carrying the URAC gospel to these events. We’re striving to improve healthcare across the continuum, and we’re spreading the word, one event at a time.